The Challenge
VerisInsights is a market research firm that publishes in-depth reports on technology trends, vendor landscapes, and buyer behavior. Their clients — Fortune 500 enterprise buyers — increasingly demanded video summaries alongside traditional PDF reports.
The content team was already stretched thin, producing 4 video summaries per month using a combination of PowerPoint exports and basic screen recording tools. The quality was inconsistent, and the production process was tedious and time-consuming.
Why Rivo
Riccardo Vittoria, VP of Content, needed a solution that could be used by research analysts — not just video editors. Rivo stood out because:
- No video editing skills required — analysts could produce videos directly from their research data
- Professional templates designed for data-heavy presentations and report summaries
- AI-powered narration that turned written summaries into polished voiceovers
- Brand consistency across all video outputs, matching VerisInsights' premium positioning
The Process
Each research analyst now records a brief screen walkthrough of their report's key findings — charts, data visualizations, and recommendation slides. These recordings are uploaded to Rivo, where the "Dashboard Walkthrough" template automatically adds professional transitions, zoom animations on key data points, and generates a narration script from the analyst's notes.
"Our analysts can now produce a broadcast-quality video summary in the time it used to take them to write the email announcing the report. It's completely changed how we think about content distribution."
The finished videos are exported with custom thumbnails and optimized for LinkedIn, email, and their client portal — all from a single project file.
The Results
VerisInsights saw immediate and measurable impact on both content output and client engagement:
- 3x content output — from 4 to 12 video summaries per month
- 72% higher engagement on video reports vs. PDF-only distribution
- Zero new hires — the existing team handles all video production
- 28% increase in report downloads when accompanied by video summaries
VerisInsights has since expanded their use of Rivo to webinar recaps, quarterly trend briefings, and custom client presentations.